BERNIE DELIVERS A LOWER COST CUSTOM!
by Eric McKenna

Bernie Rico Jr makes the world’s finest custom, handbuilt guitars. Period.
Now – in an effort to branch out with his designs and provide the guitar market a true Rico custom guitar at a lower price point, Bernie launches the Hybrid Series.
So, what is the Hybrid Series? Simply. A guitar constructed to Bernie’s Specs. Built roughly halfway in just the finest of Korean facilities. Then shipped to Bernie in his Hesperia California custom shop where Bernie personally completes the construction.

Unlike other manufacturers who import guitars then label them ‘Made in the USA’, Bernie Rico is – as always – a man of integrity. Integrity fostered and instilled in him by his father, Bernie Rico Sr, founder of B.C. Rich guitars.
These are true ‘Hybrid’ guitars. With construction in Korean and in California. Bernie works on each guitar – personally.
The Hybrid series is first launched with a run of 50 total Vixens. 30 Black and 20 White. And Boogie Street Guitars is spearheading the launch – as always. The Boogie Street price on these guitars is 1575 USD with hardshell case and certificate of authenticity!
Contact Eric at 412-716-3150 to acquire one of these new Ricos!
And more information on these guitar guitar is HERE!
























































































































